We are excited to partner with you and drive engagement with your loyal guests via the Hellmann’s Hockey Mayolis contest and menu activation. Scroll down to access the mayolis recipes, digital assets and more.
Download the Hellmann’s Hockey Mayolis Recipe Guide
Each recipe is inspired and named after one of the seven Canadian hockey teams. You will have the creative freedom to incorporate the recipes into your menu, whether as dips, on handheld favourites, or anything else you choose. You will also have the flexibility to pick and choose, using as many or as few as you like. Is it just the home team? A key rivalry? Or the entire lineup?
Download the Social Media Toolkit
Provides digital content, post copy suggestions, and guidelines for restaurants participating in the Hellmann’s Hockey Mayolis activation.
Download the Server FAQ Guide
A physical copy of this will be included in your welcome kit for posting back of house. It should help answer all those frequently asked questions such as “how does my guest enter the contest” and “how will they know if they won”.
What to Expect:
- Contest live Oct 8-Dec 8, 2024
- Guest Facing Contest Landing Page: www.hockeymayolis.ca
- 3 lucky winners will be randomly selected Dec 10 and contacted by our agency partners at U-Studio Canada.
- In-Restaurant Collateral, sandwich picks and table tents, will ship out within 2 weeks of signing up via survey monkey form LINK FR/EN
- Geo Targeted Banner Ads will be deployed started Oct 8 and will run until 50,000 impression target per location is achieved
- Performance metrics by location for geo targeted banner ads will be emailed directly to you from MENUEZ. Look out for that valuable email full of insights like top websites your guests clicked on the ad and number of ad clicks.
